“The idea was to provide assistance on a broad scale and in record time to the police forces who were working to defend us,” says Yannick Meylan. The suspects’ description was rapidly shared by thousands of social network users and led to their arrest: just five hours after the attempted robbery, the pair were located and arrested.
Fashion and technology merge to improve consumer experience
With the Internet revolutionising the way we shop, customers are increasingly avoiding dressing rooms, opting instead for the comfort of online shopping that usually offers liberal return policies. In a bid to entice customers back, some shops have been testing various amenities including so-called intelligent dressing rooms that allow users to “try on” different items without having to actually change clothes.
Going one step further, the recent Fashion Tech in Tel Aviv aimed at bringing together the worlds of fashion and technology to see how the two can work together.